SIAL China 2024 Concludes Successfully with Numerous Highlights from Jiahe Food

From September 2 to 4, SIAL China International Food & Beverage Exhibition was grandly held at Shenzhen Convention & Exhibition Center (Futian).

This year’s exhibition attracted over 1,500 exhibitors from 43 countries and regions worldwide, as well as more than 67,000 professional visitors from over 70 countries and regions, covering the full range of F&B categories in South China.

With the theme of Elegant Jiangnan, Encounter with Jiahe, Jiahe Food made a grand appearance with its core brands including Kalima, SupOat, Golden Cat and Suxiaowan.

Jiahe presented numerous remarkable highlights throughout the exhibition. Now let’s look back on the wonderful moments together!

01

Stunning Booth Design

Breaking away from conventional booth layouts, Jiahe’s exhibition stand was inspired by the tranquil Jiangnan Courtyard. It featured a cozy tea lounge and multi-scenario interactive spaces, creating a poetic leisure atmosphere that stood out distinctly among all booths.

Stepping into Jiahe’s booth, visitors felt as if they had wandered into a quiet waterside courtyard in Jiangnan. The rustic wooden furniture in the tea area exuded soft natural wood fragrance, while different themed zones were delicately arranged in the interactive experience area.

02

Comprehensive and Eye-Catching Product Portfolio

At the exhibition, Jiahe’s major brands including Kalima, SupOat, Golden Cat and Suxiaowan made a splendid debut, presenting a grand feast of healthy and delicious food and beverages. Committed to building an all-in-one solution featuring convenience, great taste and nutrition for customers, Jiahe has won extensive recognition and preference from partners.

Among them, SupOat Organic Oat Milk and Kalima Milk Tea became star products on site with their healthy formulas and delicate flavors, attracting large crowds of customers for consultation and tasting.

03

Popular Dessert Station

Centering on the theme of Elegant Jiangnan, Encounter with Jiahe, we set up a distinctive Jiangnan-style dessert station, bringing traditional Suzhou desserts to the exhibition. Using Suxiaowan, Kalima and other premium ingredients, the on-site team demonstrated how to craft fresh, appealing desserts and beverages. The station drew constant visitors, who got to taste the delicate sweetness and rich aroma characteristic of Jiangnan cuisine.

04

Media Spotlight & Professional Sharing

Besides numerous visitors, official journalists from SIAL China also conducted an exclusive interview at Jiahe’s booth. Mr. Zhang Jian, General Manager of Jiahe Guangzhou Branch, briefly introduced highlights of the company’s new products and expressed expectations for future cooperation. At the end of the interview, Mr. Zhang extended sincere wishes to SIAL China: “May the exhibition achieve greater success year by year.”

05

Thriving Lacquer Fan DIY Experience

We specially launched a Jiangnan-style Lacquer Fan DIY interactive zone, which attracted enthusiastic participation from countless visitors. Traditional art met creative handcrafting here, forming a long queue of participants and becoming a stunning highlight of the exhibition.

06

United Team with Professional and Enthusiastic Services

Throughout the three-day exhibition, every member of the Jiahe team delivered dedicated service with great passion for the food industry and sincere hospitality towards customers.

During the exhibition, Jiahe gained wide recognition from new and existing clients, with constant on-site consultations and bustling visitor flow.

SIAL China 2024 has come to a successful conclusion. We sincerely thank every new and existing customer for your support. Jiahe Food will keep moving forward, stay true to our mission, and continue to bring more healthy and delicious products to the market.